LinkedIn Profile Optimisation

Make your first impression count with a professionally designed profile that engages your audience and converts visitors to conversations.
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Nathanial and his team at Bibby Consulting have been fantastic to work with. Their guidance and support means that we can relax and leave the lead generation to the experts.

Garth Stone
CEO, We Make Online Videos

Nathanial is talented professional, a true subject matter expert who provides great value. I can confidently recommend him and his team to anyone looking to grow their business with LinkedIn marketing.

Michael Bryden
COO, Salesoft

We have had over 200 leads generated as a result of our campaign and our content has had over 26,000 views as a result of our work with Nathanial and his team.

Simon Cameron
CEO, Omega Operations Consultants

Nathanial has one of the best grasps of LinkedIn of all the people I've met and talked to. He's able to define a strategy that will grow your business without reverting to hype and fluff. Highly recommend you speak to him if you are serious about LinkedIn. 

Ronan Leonard
Founder, Eccountability

What sets Nathanial apart is he practices what he preaches. If you want someone that's been in the trenches learning what works and what doesn't... Then replicates the winning systems for his clients, talk to Nathanial. 

Matthew Crewe
Director, Austbrokers
Linked

We follow a proven 22 step process to optimise your LinkedIn profile

Profile Branding

Make your first impression count with an impressive professional headshot, make sure you are wearing appropriate business attire and smiling.

Optimise Your Headline

This is the most important field in your profile for optimisation. You have 120 characters here so be sure to use your keywords and make sure you choose compelling words. Talk about the value you bring to your clients.

Complete Contact Info

Include as much contact info as possible such as, location, telephone, twitter, skype, etc.

Add Websites

LinkedIn will let you put up to three website in your profile. Do not use their generic labels such as “My Company” or “My Blog.” Always click “Other” and change.

Register Your LinkedIn Web Address

Create your own custom public profile URL to your name with no spaces, for example www.linkedin.com/in/nathanialbibby - if your name is not available add a number to the end.

Experience Headline & Description

This is another great place to use your keywords, both in the title you held at the company as well as in the description of what you did. You have 100 characters in the title and 2,000 in the description.

Your Summary

This is generally the first section people will read so speak directly to your target audience, in first person, and finish with a call-to-action.

Add Links & Media

Add links & media to each section to make your profile stand-out and not so text-heavy.

The Benefits of LinkedIn Profile Optimisation

Conversion Optimisation

Are you getting profile views but not enough enquiries? When we create your LinkedIn profile we follow best practices to optimize your visitor-to-lead conversion rates. We are specialists at maximizing ROI at every step of the customer journey.

Stand-Out-From The Crowd

Build trust and social proof by displaying your credibility and track record of producing measurable results. Become the industry authority by strategic positioning that attracts high value customers and positions you as the leader in your field.

Rank #1 for Relevant Keywords

Get your profile views up with out comprehensive SEO process, including keyword research, onapage SEO and optimizing your LinkedIn UX.

Profile optimisation
"Within just a few days, I've doubled my network and had 10 leads!"
Are you ready  to take your profile to the next level?
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